Maggie Lewis


Northwestern University, MS, learning and organizational change
Iowa State University, BA, journalism and mass communication

At Studio Blue Maggie has found a way to embrace her curiosity for learning and fostering understanding. Combining theory and practice, Maggie employs principles of learning and strategic change to help organizations think differently about who they are and where they are going. Her expertise and education is in understanding an organization’s complexity, bridging design and business thinking so that humans, those who make and run organizations, deliver results that further an institution’s aims. She has broad knowledge in strategy and management with depth in branding and marketing communications planning, design and implementation. As a partner at Studio Blue, she leads teams from assessment through problem definition, intervention design and implementation, combining the innovative process of design thinking with principles of adult learning, team dynamics and organizational change. She has served on the board of AIGA Chicago and is an active volunteer.

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Cheryl Towler Weese


Yale University, MFA, graphic design
Wesleyan University, BA, studio art and art history, cum laude

Cheryl began her design discipleship at age nine, when she learned to proofread galleys at her parents’ weekly newspaper. She attended college sporadically, preferring to work or study in a different country each year. This love of culture and language is integral to her design sensibility, and her projects often marry design thinking with the development of visual language. She founded Studio Blue in 1993. She acts as creative director and oversees the mentoring of the design team. Cheryl’s influence on the studio’s work shows in her contextual approach as well as her intrepid demand for craft and innovation. She has served on the national board of the AIGA, the professional association for design; taught and lectured on design at universities and conferences; and juried numerous design competitions, including AIGA’s 50 Books/50 Covers competition, which she has chaired and juried four times.

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Brad Sturm

Columbia College, BFA, graphic design

Brad came to the design profession to combine his love of problem solving with his interests in making and materiality. He has found his niche in serving the Studio Blue client base as we work to define and solve client conundrums with design thinking, typography and object-making, Brad hails from St. Louis and offers assurances that his baseball loyalties need not be discussed. When he is not designing, he is involved with the Chicago printing and brewing scenes.

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Tuan Pham

The School of the Art Institute, BFA, Visual Communication

Born in Vietnam, and embracing his youth spent in Texas near NASA headquarters, Tuan is a thinker who combines problem solving with aesthetically rich work. At Studio Blue he works on museum catalogues, exhibitions and brand identity systems. Prior to Studio Blue, Tuan was a design intern at the Museum of Contemporary Art. As a student, he designed a signage system for the School of the Art Institute’s library. He is the proud owner of a pug named Professor and cat named Captain.

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