The Richard H. Driehaus Museum

Mission, vision, values

To share his passion for how buildings and objects are made, Richard Driehaus established a museum housed in a Gilded Age mansion. The museum is a premier example of historic preservation offering visitors an experience of how the prevailing design philosophies of the period were interpreted by artists, architects and designers during the closing decades of the 19th century in Chicago.

Mission, vision, valuesFor a new institution, development of these strategic tools is very useful to staff members hired to attract visitors and shape museum programming. The Driehaus Museum process was intriguing, as we needed to balance expression of a personal passion with a sustainable institutional vision.

The mission statement is the root for the other verbal tools that include a vision statement and positioning text directed to a range of audiences – some with a passion for design, others curious about a Chicago cultural destination.

 

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The Richard H. Driehaus Museum
Mission, vision, values
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Mission, vision, valuesFor a new institution, development of these strategic tools is very useful to staff members hired to attract visitors and shape museum programming. The Driehaus Museum process was intriguing, as we needed to balance expression of a personal passion with a sustainable institutional vision.

The mission statement is the root for the other verbal tools that include a vision statement and positioning text directed to a range of audiences – some with a passion for design, others curious about a Chicago cultural destination.

Related work for this client Brand
Communication program
Interactive
View all
The Richard H. Driehaus Museum
Mission, vision, values
Image 2 | 1

Mission, vision, values

Related work for this client Brand
Communication program
Interactive
View all
The Richard H. Driehaus Museum
Mission, vision, values
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Mission, vision, values

Related work for this client Brand
Communication program
Interactive
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The Richard H. Driehaus Museum
Mission, vision, values
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Mission, vision, values

Related work for this client Brand
Communication program
Interactive
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The Richard H. Driehaus Museum
Mission, vision, values
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Mission, vision, values

Related work for this client Brand
Communication program
Interactive
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The Richard H. Driehaus Museum
Mission, vision, values
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Mission, vision, values

Related work for this client Brand
Communication program
Interactive
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The Richard H. Driehaus Museum
Mission, vision, values
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Mission, vision, values

Related work for this client Brand
Communication program
Interactive
View all